Hightower Welcomes Haworth as Strategic Investor
HIGH POINT, NC — October 2026 — Hightower, the family-founded, women-led furniture manufacturer known for its thoughtful, human-centered and design-forward approach to commercial interiors, has announced Haworth as a strategic investor. The company will continue to operate independently with its current leadership: Natalie Hartkopf is CEO and Co-Owner and Jenna Geigerman is President and COO. Hightower will continue as an open-line manufacturer.
“From the beginning, we built Hightower around a simple idea that design is thoughtful, human and responsible. Haworth shares this belief,” Hartkopf noted. “Our dealer and design partners will see the same Hightower they know and love, with even more momentum.”
This investment pairs two family-owned companies with a shared vision and values. It underscores Haworth’s ongoing commitment to brand stewardship and accelerating Hightower’s growth.
For more than two decades, Hightower has built a curated house of brands without losing its independent point of view. Anchored by its in-house brand, Hightower Studio, and rounded out by long-term partnerships with +Halle, Ocee & Four Design, and Ondarreta, the company has earned a reputation for design leadership.
“We look for partners that think long term, not in quarters,” said Franco Bianchi, President and CEO of Haworth. “Hightower has built a clear strategy, created beautiful products and is genuinely committed to people and planet. This investment gives our customers added choice and is an opportunity to leverage the excellent work Hightower is doing today.”
Hightower Contact:
Whitney Joly
whitney.joly@hightoweraccess.com
(206) 914-9590
About Hightower
For more than two decades, Hightower has elevated the way people work, learn, and connect through a curated house of brands and a commitment to meaningful design. At the core of its portfolio is Hightower Studio, the company’s in-house brand designed and manufactured in High Point, North Carolina. Alongside Hightower Studio, Hightower proudly partners with leading European brands, including +Halle, Ocee & Four Design, and Ondarreta, offering a mix of domestic, imported, and partially domestic products tailored to modern commercial interiors.
Family-founded and women-owned, Hightower is led by Chair/Co-Owner Natalie Hartkopf and President/COO Jenna Geigerman. Hightower is a certified Women Owned Business Enterprise (WBE). Sustainability and responsible business practices are central to Hightower’s ethos. The company has signed The Climate Pledge, and Hightower Studio is a certified B Corp, underscoring its commitment to balancing people, planet, and profit. Celebrated for innovation and design excellence, Hightower has earned esteemed industry accolades, including Best of Competition at NeoCon, Metropolis Likes, and Interior Design’s HiP Awards. Discover more at hightower.design.